A recent U.S. Marines recruitment commercial shows a rag-tag group of cadets as they go through basic training. By the end of the 30-second commercial they are fully trained marines saluting in impeccable dress uniforms. If only sales recruiting were so easy and so...
Getting a new car quote from an auto dealership is an experience most people find overwhelming. Some even find it adversarial or worse, painful. A 2015 Accenture study of 10,000 consumers worldwide found 75% would rather buy online. Tesla is one auto brand making...
You can’t overstate the importance of accurate sales forecasting. Especially in manufacturing. Everyone depends on it. From finance, production and sales ops, to supply chain and channel partners. Without a clear picture of sales outcomes, the company’s budgets,...
In 2019, Amazon surpassed Google and Apple to become the world’s most valuable brand. Now at 280.5 billion in revenue, Amazon is leading the market. But it’s still quicker to pick something up at the mall. Why do an increasing number of people choose Amazon? For...
Businesses across the globe are stressing right now. Market volatility is leading to unpredictable demand. Widespread government lockdowns and stay-at-home orders are forcing organizations to adapt to working remotely. Plus, there’s an ever-present concern about the...
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